Scottsdale, Ariz. – (Feb. 16, 2016) – NKK Switches today announced organizational changes that have added localized resources throughout the Americas in order to better serve the needs of the entire switch market. The shift in structure is in direct correlation with the company’s desire to better service customers in markets that it currently serves and new markets that it looks to address.
“We want to further understand the needs of switch customers, so our focus is to develop meaningful relationships in localized markets to identify product needs and wants,” said Laurence Sweeney, Vice President, Sales and Marketing, NKK Switches. “Expanding our team to include regional design support and custom engineering capabilities is effectively investing in our future on behalf of the customers.”
Additionally, customers using custom solutions will be provided access to value-added design services to help them get an advantage over their competition and differentiate their products.
In an effort to get closer to customers, NKK is actively hiring and placing employees throughout the Americas to serve as territory managers and forge partnerships in their designated areas. The company has also added employees to its Scottsdale headquarters.
The company will maintain relationships with three major representatives: Kruvand (Southwestern U.S.), Rep. Inc. (Southeastern U.S.) and Weissco (Canada) with the potential to add important regional firms in areas where customer demand is eminent.
About NKK Switches
NKK Switches designs, produces and sells the industry’s most extensive selection of electromechanical switches, setting the standard for quality, stability and reliability in switch solutions. NKK provides a full suite of customizable solutions that includes design, programming and value-added support by combining flexibility, expertise and a commitment to our partners’ success.
NKK’s switches turn on millions of products around the world every day by offering more than 3.5 million different toggle, rocker, pushbutton, slide, rotary and keylock switches to illuminated, process-sealed, miniature, specialty, surface-mount and programmable switch devices.